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Panda Watch

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A cutely codenamed Google Algorithm has been wrecking havoc on organic search traffic.

Google Panda Revelations

I suspected that a website had been marked as “low quality” and was being affected by Google Panda when I reviewed traffic over the last twelve months. The data showed a:

  • 16% decrease in organic search visits
  • 55% decrease in Google referral visits
  • Google traffic landing on only 33% of pages

More alarmingly, the accompanying graph clearly showed a gradual, weekly decline in visits.

After some investigating, here’s what I found…

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