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Posts Tagged ‘Big Data

Big Data & Creativity

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There is a lot of talk about ‘Big Data’ at the moment, particularly in the world of digital marketing. It’s not only providing a better insight into the current commercial landscape, but also driving decision-making for future business choices. But should it decide everything?

Guest Post: Big Data & Creativity

Earlier this year, Chris Page was invited to Silicon Valley with other members of the Advertising Producers Association (APA) to find out more about innovation, technology and the future of the internet. Here’s what he discovered…

 

Written by Fuelled by Social Alchemy

27/11/2013 at 2:57 pm

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