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Posts Tagged ‘creative

Why You Need A Marketing Strategy

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A Conductor For Your Marketing Orchestra

A Conductor For Your Marketing Orchestra

I’ve spent the last few weeks develop marketing strategies, so it seems like the perfect time to update an article I wrote last year: Having a Plan: Your Marketing Maestro.

The transition into the New Year has always been the ideal time to review the previous 12 months and develop a marketing strategy for the months to follow.

I start by immersing myself in the world of data; I look at Google Analytics, blog stats, and evaluate behavioural patterns in newsletter subscriber actions. I assess what went well and try to critically judge what could be improved upon; before infusing this with a splash of industry insight and creative brainstorming to produce a marketing strategy, a set of guidelines and goals for the months to follow.

What does this have to do with orchestras?

The Alchemist’s Most Viewed [July]

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Top of the blogs: the most viewed posts from July!

three blind mice

HARIBO Advert 2012 – Just too good

HARIBO Advert 2012 – Just too good

Quiet Storm creative team, Trevor Robinson and Neal Colyer got in touch with pre-viz rep, Rob Taylor to produce storyboards for their ‘Just Too Good’ campaign. Three Blind Mice artist James produced the trace and line before house artist, Jo Ley stepped in to bring each frame to life with colour.

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three blind mice

NEW Hovis advert with Victoria Pendleton

NEW Hovis advert with Victoria Pendleton

We recently produced a photomatic for MCBD’s latest series of Hovis ads featuring Victoria Pendleton. Our artist Richard drew the frames and our in-house editor, Ajay, put the finished piece together.

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jelly

Valentino by Sandra Suy

Valentino by Sandra Suy

What do you think of this fantastic new personal piece, entitled “Valentino” by Sandra Suy.

Once again, another beautiful, hand drawn fashion creation!

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jelly

d&ad new blood 2012 – our top picks!

d&ad new blood 2012 – our top picks!

At the end of June, the jelly team headed to D&AD’s New Blood exhibition, showcasing the very best new talent from graduates in graphic design, visual communication, and other commercial creative arts.

Here’s a selection of our favourite graduates…

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wings

PITCHING FOR SUCCESS

PITCHING FOR SUCCESS

We understand that the pitching process, to both existing and new clients, can be a formidable experience; with tight deadlines and high expectations, your presentation needs to be perfect.

That’s why our clients turn to us…

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agency art animation

And We’re Off! London Olympic Games 2012!

And We’re Off! London Olympic Games 2012!

Today the 2012 Summer Olympic Games officially begin with the much anticipated opening ceremony! Many of the games will be held at the new, 200 hectare Olympic Park (above), built at Stratford in the east of London.

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fuelled by social alchemy

Having a Plan: Your Marketing Maestro

Having a Plan: Your Marketing Maestro

This week I have thought hard about where to start and well, the beginning seemed the logical option. Having a plan.

I want to start with an interesting article I read in The Guardian about orchestra conductors. It fascinated me because, like many people, I had always taken for granted the role of a conductor!

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Top of the Blogs

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For those of you with busy lifestyles, and not much browsing time, we’ve compiled a list of the most popular blog posts amongst our friends this week:

Gary Swift – Skipping Hero


“This Skipping Hero character is great for kids food menus or leaflets. The character can brighten up a menu with all the bold colours we have used.”

ikeepfit – Featured Workout: Ultimate Leg Toner


“This week we’re featuring the ikeepfit.com Ultimate Leg Toner. Everyone wants great looking legs, and with a bit of exercise you’ll have them in no time.”

Jelly London – Jelly is proud to announce the arrival of Racecar!


“RACECAR is a creative, broadcast and motion graphics design studio based in Oslo, Norway.”

Three Blind Mice – We need an intern!!


“Three Blind Mice are London’s top creative studio, specialising in pre-production visuals and motion. We are seeking a graduate intern to help us out in our motion department.”

Adtec – Design of the Week: Manymals


“This week’s design goes to something a little different to our usual finds… We’ve chosen a very delicate, simple jewellery packaging design for ‘manymals’, by San-Fransisco based designer, Markus Diebel.”

Jelly London – Latest by Tony Wilson


“Last week, Tony sent us some of his latest illustrations for his client Ocean Design.”

Three Blind Mice – Mrs Marmite


“This week we are sans-studio manager, Roz AKA “Marmite”. Whilst we are all braving the London commute, her and her newly-wed husband have jetted off on their honeymoon!”

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